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After 10 years in the world of Digital Marketing there are many people we talk to every day because they want to optimize their presence on the Internet: have a better presence, have a website that reports benefits and create strategies that allow bequeatting to more users. All of them eager to explore and launch their businesses in this world of digital marketing every day more necessary.
This post is dedicated to them, those users who are venturing into this new world that attracts them so much and that they do not know so much.
Today we want to give some basic tips and that you have to keep in mind if you want to know the basics of Digital Marketing .
1) Nobody really knows how Google works
After 10 years in the world of Digital Marketing there are many people we talk to every day because they want to optimize their presence on the Internet: have a better presence, have a website that reports benefits and create strategies that allow bequeatting to more users. All of them eager to explore and launch their businesses in this world of digital marketing every day more necessary.
This post is dedicated to them, those users who are venturing into this new world that attracts them so much and that they do not know so much.
Today we want to give some basic tips and that you have to keep in mind if you want to know the basics of Digital Marketing .
1) Nobody really knows how Google works
You will gain trust and credibility. Being responsible says a lot about you.
You will also avoid complaints, fines, illegitimate use of your brand.
Do not forget to register your registered trademark, and have the LOPD up to date … your manager will advise you correctly.
4) The online world is constantly changing
If your mobile phone lasts two years at most do not pretend to have the same website 5 years. The online world changes at a dizzying pace because users change at the same pace. If you want to be, do it well. Being updated says a lot about your company and the people who work in it.
To know any of the changes you can see how your habits change, for example how you surf the internet now, how you use social networks
5) Have trusted professionals as support
And when I say professionals, I am talking about people with training and experience.
You have a company that has professionals in all areas of digital marketing, a team that can help you.
Every investment you make must be made with a “head” so that all the effort you make to move forward gives you upward results … and as I told you the results are achieved little by little.
6) There are no immediate formulas … neither are miracles.
I already told you that nobody knows how Google works. In the same way every action of Digital Marketing that you undertake needs constancy, effort, measurements, corrections and start over.
Online reputation, search engine optimization, e-mail marketing, CPCs, articles that interest your customers, video … with just one action you will achieve nothing.
Set a monthly budget, look for the best strategies and make them last over time.
All action requires a prior analysis, definition of resources, identification of kpi, execution, monitoring, corrections.
7) Everyone who tells you must come from objective and reliable data.
Everything that is digital is directly or indirectly measurable.
8) All the information you share must be reliable.
Surely you are also tired of seeing scientific news are not finally, miraculous cures, deaths of celebrities who have not died and people who publish things without knowing what they are really publishing.
Confirm the sources and do not pretend to be viral with deceptions and lies.
9) Follow the competition
You will know what they do and how to improve your services and products.
You will know its evolution.
You will also know if they copy your strategies.
If you follow the best you will learn a lot.
10) The best way to learn is when we are wrong
Personal experience, your career as an entrepreneur and all experiences lived are worth a lot.
That if when you fall get up quickly, there is no time to stop in the past.
Another way to learn is to look at the mistakes others have made before you and not make mistakes where others have already done so.
Now for all and welcome to the wonderful world of Digital Marketing .
