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¿Quieres hacer algo especial por San Valentín y no te vienen las ideas? Nosotros te damos algunos consejos sobre cómo usar el marketing en tu empresa por el 14 de febrero, y de una manera muy económica. 8 ideas de marketing para tu empresa para San Valentín Envía una Newsletter. Utiliza el correo para hacer campaña por San Valentín. Decora
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In this post, we will explain what the difference between the two is and what is better for brands. Facebook fans When a Facebook user is interested in the brand or the content of a Fan Page, they will surely press the “Like” button. This means that the user will receive in his news all the information published on the
Today June 30 is World Social Media Day and what better way to celebrate it than talking about one of them, Instagram. More specifically we will talk about the Instagram feed, do you know what it is? What is an Instagram feed? It is the first thing that is seen in your content on your profile when someone visits it. That is
In the previous post we saw what were the characteristics and advantages of carrying out a WhatsApp marketing campaign, today we explain the keys for that marketing campaign on WhatsApp to be successful. 8 keys to achieving a successful WhatsApp Marketing campaign Define the objectives well. Being clear about what the objectives of your campaign will be is necessary. You will
What is WhatsApp Business? What are the characteristics and advantages of WhatsApp marketing? According to a 2019 Hootsuite and We Are Social report, WhatsApp was the most used social network by the Spanish population after YouTube. A WhatsApp marketing campaign is based on exploiting the particularities of the platform with direct communication between the client and the company. Although it is
What is the best platform for video conferencing? We are living in times in which the importance of knowing how to reinvent our business is very important. Through video calls we can continue working, since they allow us to have a close, direct communication, see the reactions of our interlocutors, we avoid wasting time and thus save costs. But what
Have you noticed that big companies never stop marketing? No matter what happens, a percentage of their turnover will always be earmarked for marketing. If there is a new scenario in which you have to sell your products and/or services change with it. You must adapt to the new times Detect changes in the habits of your users and the
If you have an online store it is very important to plan the entire sales strategy. The return policy is usually among the least planned points that all online store owners have a lot of doubts about. While the store is small, there are not many returns, but as sales go up if you don’t have strong business conditions, there
Instagram Stories can be shared for a few weeks with a small group of friends chosen by the user, the company has done so as an option focused on sharing more intimate and personal moments. You can find out if you have this function or not, its activation will result in a new green icon with a star inside just
WhatsApp Business is already with us and is an excellent customer service tool, you just need to make the most of it. WhatsApp Business is a new platform for companies whose beta version began to be tested in September last year, and which began to be tested in Spain only a month later. We have always used WhastApp to contact
Viruses are malicious programs and have been created by a person to damage, modify, or even copy files from other devices. It is usually an executable that users download and open without knowing it, the virus takes control of our computer and there begins the infection of our device that spreads to our mail, our web and destroys everything it
Email marketing is one of the most important pillars of digital marketing and, according to Mark Zuckerberg (Facebook Creator), an incredibly effective for reaching customers. So important is that the Marketing Land portal states that 77% of people prefer email before any other channel. But at eCommerce we are not only talking about promotions, but also about carts recovery. About
“Create your phone APP with Infomeik” Spain, tops the list of European countries in the use of phones with a 66% Cup. Consumer behaviour has changed and the influence that mobile phones have on our decisions when buying a product or a service is increasing. The market for mobile applications continues to grow . A study carried out by
What is a podcast?- A podcast is a digital or audio file that we periodically upload in series, dealing with a theme, and normally we can download them by subscribing to the web or channel. The word podcast comes from the English-language mix of iPod and Broadcast. Although before you had to have an iPod to listen to them, nowadays
Today is Valentine’s day and love is on the air, so we have decided to tell our readers the reasons why we are in love with our work. 1-we know many people: our work involves getting to know many people, their companies, products and/or services, and the first beneficiaries are us. That is why we thank all the
The world’s largest online sale platforms have prepared many offers to anticipate Christmas sales and attract more customers to their online stores. And what have you planned for your online store ? It is very important to sell more on the internet to have a planned calendar of all the dates of great sales and of the special dates to
After 10 years in the world of Digital Marketing there are many people we talk to every day because they want to optimize their presence on the Internet: have a better presence, have a website that reports benefits and create strategies that allow bequeatting to more users. All of them eager to explore and launch their businesses in this world
Digital Marketing is in fashion and all companies must have a good online strategy that allows them to attract customers. But what are the fundamentals for all your Online Marketing actions to succeed? In Infomeik we give you some tips that you cannot ignore. 1) Planning: All companies know they must have a website and a good internet marketing
The creation of a website or online store is a very important factor for all companies. We have always said that if you are not there you do not exist, but in these current times you no longer only have to be, as important as being is the way you are, the way you present yourself to users
Mobile phones are becoming increasingly important, the use of these devices has exploded in recent years and has become a key element in online sales. Many are already consumers who use these devices to buy products on their mobiles, watch videos and images from their terminals, therefore the mobile is the most common device and to which they most resort,
According to IBM 90% of all data generated by devices such as Smartphones, tablets , connected vehicles and appliances are never analyzed … 60% of this data begins to lose value in a matter of milliseconds … ” In our companies, all these data are revealed of vital importance, because knowing the data and its interpretation we know the tastes
If you want to conquer your customers, from Infomeik we give you 7 ideas so that they are totally in love with your company and your products or services. Know your client: for this you must investigate what their needs, goals and objectives are and in what period they want to reach them. Put yourself in his place and think
The use of mobile devices worldwide is growing exponentially and part of this phenomenon is due to the emergence of smart devices or smartphones. We all carry a cell phone continuously, without it we feel lost. In INFOMEIK we highlight that 60% of the Spanish population connects to the Internet and 52% already have a Smartphone, based on the conclusions
More and more companies are recognizing that the customer has more weight in making strategic decisions. The important thing is to know how to “love the customer” to choose your products and services. The first step is to meet the current customer. Today’s customer is a much more digital customer with specific habits. The digital client is: • Quick:
Not less than a year ago, Youtube was the best option for video advertising, but since Facebook added the possibility of adding videos that are played automatically to its social network, it has become another more than interesting advertising medium. But whether it’s Youtube or Facebook that is gaining positions on Google’s video platform, you have to get the videos
The online Marketing has come a long way, I still remember, as if it were yesterday the appearance of the first banner; when we saw images as a method of advertising the whole world was amazed and all companies wanted to use that kind of advertising. What a difference, now we see a banner and we don’t even think about
A good online marketing strategy will benefit your company by bringing you some of the following benefits: Branding customer loyalty opportunity to reach more people credibility lower cost high effectiveness Click on the link to find out some of our services from online marketing
Adobe realizó un estudio y sus conclusiones dicen claramente que las empresas que dan importancia a la creatividad tienen mejores resultados que sus competidores. Más ingresos, más cuota de mercado y liderazgo competitivo. Los líderes empresariales se centran en la productividad, eficiencia y planificación del trabajo como los principales factores de éxito; aunque el modo de pensar está cambiando.Las empresas
1. Advice Find an experienced company that can advise you and improve all the ideas you have. If you are specialists in Digital Marketing you will be able to create a strategy that will begin to be implemented from design planning and programming. 2. Attractive design The design must be appropriate to the product and /or service you want to
Over time it has been shown that video marketing is a useful resource not only to attract but also to retain the users who follow you. In many countries the video marketing is known as the king of marketing, because it provides information and is presented in an original, fun and clear way. Many companies have been able to see
In previous years, many stores were ahead of the online presence, specializing in consumer trends. The success for a company to be able to achieve its goals despite being in a territory with a lot of competition is that in addition to selling online products, it is necessary to diversify the business by offering discounts and facilities to its users.
When a purchase is made it is due to a clear rational decision, but there are other factors that intervene when making a purchase, these factors are sensory stimuli, such as color stimuli, which turns out to be a very vital factor when buying, a factor that is very important when designing a website or a online store. If we
It is a fact that in most parts of the world e-commerce is experiencing an impressive boom. In some countries such as Spain, tourism, fashion, leisure, technology, education and food are increasing online sales considerably. According to the e-Commerce report of the Commission of the Telecommunications Market (CMT) of the year 2009 there was a turnover that achieved a amount
At first came the connection problems, then began the boom of e-commerce, later that of blogs and that of the called Web 2.0 with the emergence of social networks and the explosion of mobility almost at once. Today the challenge of the Internet goes beyond technology and applications: it is nothing but sustainable web spaces. The Internet has been an
Companies like Google, Facebook or Amazon started out as projects that virtually no one was willing to bet on. when it comes to undertaking, it has always been stressed that one of the most important things is to have a good idea that helps turn our business into a success. However, many of the big companies we all know have
Every company aims to gain customers/ users, because that will increase their profits; many companies want to achieve their goals by copying what other companies do. Equal advertising campaigns are launched, the same is sold, the competition is discredited… and that causes a ” war ” for winning users that will hurt their users. What we need to know is
Before the advice, what is a hashtags? It is simply a keyword phrase, written without spaces and preceded by a pad (#) or a single word instead of several. It is important to know this in order to be able to group all the contents or opinions of different topics, in this way users will be able to find the
Two of those responsible for the world’s largest video platform, which has just launched a new channel to find talent, explain how all that material is processed. YouTube, the world’s leading video upload platform The philosophy of the creators of YouTube has always been to build a product focused on the user, to give priority to their experience, that videos
Not all users are equal, and not all online buyers will respond equally to one ad campaign or another. Many companies develop a single marketing strategy that tries to trap all their users, potential customers and large buyers with the same message. Without data and information to direct it, that campaign is the equivalent of mass mailings or spamming and
The entrepreneur Rodolfo Carpintier publishes a book that gathers the keys so that new technologies favor the development of SMEs and adapt to the New Times. It takes on the internet even before the appearance of the internet itself. Knowledge is not lacking, intuition and desire to continue working.Rodolfo Carpintier is one of the leading specialists in the use of
One of the key objectives for achieving success and positioning a company on the internet is to be at the top of Google. To achieve this thanks to online marketing studies, there are tools that are becoming very important because they have a territory with a lot of potential. It is important to know that it is essential to meet
The new advertising tool in companies!!! For several years, corporate and advertising video has been booming in the US as an advertising tool, and this trend is already reaching US. Intrus details advertising (TV advertising, videos playing without you saying you want to see them, etc.) is no longer so profitable. Advertising with videos on the internet is much cheaper
QR codes have become a new marketing tool, and marketing is rather widespread, thanks to the ease of creation and ability to be read from the devices and intelligent mobile phones, enable access to the stored information quickly and easily.
we keep talking about landing pages, the perfect allies for marketing and communication campaigns. The landing pages attracts the attention of potential customers interested in specific products or services and will quickly get to know them through an exclusive campaign. It is convenient to accompany other types of marketing campaigns such as SEO, SEM, Newsletter, Email marketing….we must bear in